Ukuzalwa komntwana wekotoni

Oonodoli bekotoni badalwa ngo-2015 ngabalandeli beqela lezithixo zaseKorea. Basekelwe kumalungu eqela. Umfanekiso omhle nophilisayo wale doli wakhawuleza wathandwa ngabalandeli kunye nabantu abathanda izinto zokuzonwabisa. Ngenxa yale mvelaphi, oonodoli bekotoni babethandwa kuphela ngabalandeli ixesha elide. Kamva, njengoko inani labathandi bekotoni likhula, olu didi lwahlulwahlulwa lwaba zimbini: oonodoli abaneempawu kunye noonodoli abangenazo iimpawu.

Idoli ebizwa ngokuba yi-"neempawu" ibhekisa kwi-prototype yedoli yekotoni, kuquka kodwa kungaphelelanga apho, iinkwenkwezi, abalinganiswa bekhathuni, abalinganiswa bomdlalo, abalinganiswa bemuvi kunye nomabonwakude njl. Olu hlobo lwedoli ludla ngokuhambelana neempawu ze-prototype ngokwembonakalo, imilo, indlela yokwenza izinto, ukuhlanganiswa kweempahla njalo njalo, ukuze kube lula ukuchongwa kwabalandeli be-prototype nokubatsalela ekuthengeni. Ukuthengiswa kwedoli ezinjalo akusoloko kubi kuba zixhaswa zii-prototype. Umzekelo, "usana olungenanto" (idoli engenampahla) olwenziwe ngumntu odumileyo kwivenkile ye-wechat luthengiswe ngaphezulu kwama-40,000.

Ngokwale mbono, unodoli weempawu ufana nomxube we-IP kunye nodoli wekotoni - unodoli weprototype yi-IP. Oku kuthetha ukuba ukuthengiswa kweemveliso kuxhomekeka kakhulu ekuthandweni kwe-IP kunye nobukhulu besiseko sabalandeli.

Okuchasene nonodoli oneempawu ngunodoli ongenazo iimpawu, ongunodoli ongenazo iimpawu kwaye uyilwe ngokupheleleyo ngu "mama" (igama elilingana nomenzi) okanye umyili. Ezi zixhobo zifana ne-IP yokuqala engenamxholo, edla ngokufuna ixesha lokulima nokwazisa, kwaye ukuthengiswa kwemveliso kuxhomekeke ekubeni bangaphi abalandeli abayithandayo nabayibonayo unodoli.

Mhlawumbi ngenxa yokuba bazalwa ngabalandeli ngabanye, abavelisi beedoli zomqhaphu ngabantu abaqhelekileyo ixesha elide, oko kukuthi "umama" okhankanywe ngaphambili. Kuyaqondakala ukuba "umama" unokuba noxanduva loyilo, ukunxibelelana nabavelisi, ukuthengisa kumaqonga e-commerce, ukuhanjiswa kunye nezinye iikhonkco zekhonkco lonke. Ngaloo ndlela, "umama" uguquguqukayo kakhulu, kodwa akunjalo.

Uninzi "loomama" luza kuthengisa oonodoli bekotoni kwangaphambili, abanokuhlala ukusuka kwinyanga enye okanye ezimbini ukuya kwiinyanga ezintlanu okanye ezintandathu. Ukongeza, kuphela xa inani elithengisiweyo ngaphambi kokuthengiswa lifikelela kwiodolo encinci yefektri, intengiso iya kuqhubeka, kungenjalo iya kurhoxiswa. Emva kokugqiba ukuba umntwana wekotoni angafumana inani, iodolo yeqela okanye "umama" obuthathaka iya kuba kukuhanjiswa nge-intanethi, ukuze kuqinisekiswe ukuba "umama" unokufumana intlawulo emva kokuba umthengi eqinisekisile iodolo. Ukulinda iinyanga ezimbalwa kamva, emva kokuba umntwana wekotoni egqibile, "umama" uya kuthumela ngenqanawa, aze anike inombolo yokulandelela ekhawulezileyo ukuze abathengi babuze.

Emva kwayo yonke le nkqubo, ukuba umthengi ekugqibeleni angazifumana iimpahla kakuhle, kuxhomekeke kakhulu kukuthembeka "kumama". Enyanisweni, ayingabo bonke "omama" abathembekileyo. Kule sangqa, kuhlala kukho "omama" ababalekayo. Ukongeza, "umama" ngumntu, emva kwayo yonke loo nto, kunzima ukulandelela ukuveliswa kwedoli, ngoko ke ekugqibeleni iimveliso ezithunyelwa kubathengi ziya kuba neengxaki zokulawula umgangatho. Ngaphezu koko, "omama" abaninzi baneempawu zedoli kwaye nokuba ibandakanyeka ekwaphulweni komthetho nayo yingxoxo.

Ngokukhula kwabaphulaphuli kunye neemarike zeedoli zekotoni, abavelisi beentsana zekotoni banda ukusuka kubantu ngabanye ukuya kwiinkampani/iimpawu. Okwangoku, ukuqaliswa kweenkampani/iimpawu zeentsana zekotoni kuquka amashishini eethoyi, afana ne-100 star Rui, iMengshi Qi; uphawu olukhethekileyo lweentsana zekotoni, olufana neRua baby bar, iMINIDOLL; iimpawu zokudlala zeTide, ezifana neTAKITOYS, iKoi fun, iBubble Mart, njl.

Ukuba "umama" wenza i-cotton baby enentsingiselo ethi "ukuvelisa umbane wothando", ngoko ke ishishini/uphawu lugxile kwimarike ethembekileyo yalo. Ukuthatha inxaxheba kwabo kwenza imarike ye-cotton baby ihambelane ngokuthe ngcembe, kuba ishishini/uphawu lunabayili abaziingcali, ifektri yokubambisana kwe-docking yexesha elide, iqonga layo le-e-commerce kunye neendlela zokubambisana ezinokubonelela ngeemveliso zokuqinisekisa umgangatho. Unodoli oneempawu ngokusisiseko uya kuba nelayisenisi, kwaye ukuqinisekiswa kokuthengiswa kwangaphambili ngaphambi kokufunyanwa kweempahla akukho ngokusisiseko.