Ka Hānau ʻana o ka Pēpē Kolo

Ua hana ʻia nā pēpē pulupulu i ka makahiki 2015 e nā mea pā o kahi hui kiʻi Korea. Hoʻokumu ʻia ia ma luna o nā lālā o ka hui. Ua lilo koke ke kiʻi nani a hoʻōla o ka pēpē i mea kaulana i waena o nā mea pā a me nā mea leʻaleʻa. Ma muli o kēia kumu, ua kaulana wale nā ​​​​pēpē pulupulu i waena o nā mea pā no ka manawa lōʻihi. Ma hope mai, me ka nui o ka poʻe aloha pēpē pulupulu, ua māhele mālie ʻia ka māhele i ʻelua: nā pēpē me nā waiwai a me nā pēpē me nā waiwai ʻole.

ʻO ka mea i kapa ʻia he pēpē me nā ʻano e pili ana i ke kumu hoʻohālike o ka pēpē pulupulu, me ka palena ʻole i nā hōkū, nā kiʻi ʻoniʻoni, nā kiʻi pāʻani, nā kiʻiʻoniʻoni a me nā kiʻi kīwī a pēlā aku. ʻO kēia ʻano pēpē e kūpono i nā ʻano o ka prototype ma ke ʻano o ke ʻano, ke ʻano, ke ʻano, ka hui ʻana o nā lole a pēlā aku, i mea e maʻalahi ai ka ʻike ʻana i nā mea pā prototype a hoʻowalewale iā lākou e kūʻai. ʻAʻole maikaʻi loa ke kūʻai ʻana aku o ia mau pēpē no ka mea ua kākoʻo ʻia lākou e nā prototypes. No ka laʻana, ua kūʻai ʻia aku ma mua o 40,000 mau ʻāpana o kahi "pēpē ʻōlohelohe" hoʻokahi (pēpē me ke kapa ʻole) i hana ʻia e kahi mea kaulana ma kahi hale kūʻai wechat.

Mai kēia kuanaʻike, ua like iki ke ʻano o ka pēpē hiʻohiʻona me kahi hui ma waena o IP a me ka pēpē pulupulu - ʻo ka pēpē prototype ʻo IP. ʻO ke ʻano kēia, ua hoʻoholo nui ʻia ke kūʻai aku ʻana o nā huahana e ke kaulana o IP a me ka nui o ka poʻe pā.

ʻO ke kū'ē o kahi pēpē me nā ʻano, ʻo ia ka pēpē me nā ʻano ʻole, ʻo ia hoʻi kahi pēpē ʻaʻohe ona prototype a ua hoʻolālā wale ʻia e ka "makuahine" (kahi huaʻōlelo e like me ka mea hana) a i ʻole kahi mea hoʻolālā. Ua like kēlā mau pēpē me ka IP kumu ʻole o ka ʻike, kahi e pono ai kahi manawa o ka mahiʻai a me ka hoʻolaha ʻana, a hilinaʻi ke kūʻai aku ʻana o nā huahana i ka nui o nā mea pā e aloha a ʻike i ka pēpē.

Malia paha ma muli o ka hānau ʻia ʻana mai nā mea pā pākahi, ʻo nā mea hana pēpē pulupulu he poʻe pākahi no ka manawa lōʻihi, ʻo ia hoʻi ka "makuahine" i ʻōlelo ʻia ma luna. Ua maopopo he hiki i kahi "makuahine" ke kuleana no ka hoʻolālā, ka hoʻopili ʻana i nā mea hana, ke kūʻai aku ma nā kahua e-commerce, ka lawe ʻana a me nā loulou ʻē aʻe o ke kaulahao holoʻokoʻa. Ma ia ʻano, he ʻano maʻalahi loa ka "Māmā", akā ʻaʻole.

ʻO ka hapa nui o nā "makuahine" e kūʻai mua i nā pēpē pulupulu, kahi e mau ai mai hoʻokahi a ʻelua paha mahina a hiki i ʻelima a ʻeono paha mahina. Eia kekahi, ke hiki wale ka nui o ke kūʻai mua ʻana i ke kauoha liʻiliʻi loa o ka hale hana e hoʻomau ʻia ke kūʻai aku, inā ʻaʻole e hoʻopau ʻia. Ma hope o ka hoʻoholo ʻana i ka pēpē pulupulu hiki ke loaʻa ka nui, e hoʻouna ʻia ke kauoha hui a i ʻole ka "makuahine" nāwaliwali, i mea e hōʻoia ai e hiki i ka "makuahine" ke loaʻa mua ka uku ma hope o ka hōʻoia ʻana o ka mea kūʻai i ke kauoha. Ke kali nei no kekahi mau mahina ma hope, ma hope o ka pau ʻana o ka pēpē pulupulu, e hoʻouna maoli ka "makuahine", a hāʻawi i ka helu hahai wikiwiki no nā mea kūʻai e nīnau.

Ma hope o ke kaʻina hana holoʻokoʻa, ʻo ka hilinaʻi nui ʻana i ka hilinaʻi o ka "makuahine" inā hiki i ka mea kūʻai ke loaʻa maʻalahi i nā waiwai. ʻO ka ʻoiaʻiʻo, ʻaʻole hilinaʻi nā "makuahine" āpau. Ma kēia pōʻai, aia pinepine nā "makuahine" e holo ana. Eia kekahi, he kanaka ka "makuahine", ma hope o nā mea a pau, he paʻakikī ke hahai i ka hana ʻana o ka pēpē, no laila i ka hopena, e loaʻa i nā huahana i hoʻouna ʻia i nā mea kūʻai nā pilikia o ka hoʻomalu maikaʻi. Eia kekahi, he nui nā "makuahine" i loaʻa nā ʻano o ka pēpē a inā pili ia i ka hewa he kumuhana hoʻopaʻapaʻa nō hoʻi.

Me ka hoʻonui ʻia ʻana o ka lehulehu a me ka mākeke no nā pēpē pulupulu, ua hoʻonui pū ʻia nā mea hana pēpē pulupulu mai nā kānaka pākahi a i nā ʻoihana/lama. I kēia manawa, ʻo ka hoʻomaka ʻana o ka hui/lama pēpē pulupulu e komo pū ana me nā ʻoihana pāʻani, e like me 100 star Rui, Mengshi Qi; Lama pēpē pulupulu kūikawā, e like me Rua baby bar, MINIDOLL; Nā lama pāʻani Tide, e like me TAKITOYS, Koi fun, Bubble Mart, a pēlā aku.

Inā hana ka "makuahine" i ka pēpē pulupulu me ke ʻano o ka "hana uila no ke aloha", a laila ke kālele nei ka ʻoihana/brand i ka manaʻolana o ka mākeke. ʻO kā lākou komo ʻana e hoʻomaʻamaʻa mālie i ka mākeke pēpē pulupulu, no ka mea, he mau mea hoʻolālā ʻoihana ka ʻoihana/brand, kahi hale hana hana docking lōʻihi, kāna kahua e-commerce ponoʻī a me nā ala hana like e hiki ai ke hāʻawi i nā huahana hōʻoia maikaʻi. ʻO ka pēpē me nā hiʻohiʻona e laikini ʻia, a ʻaʻole i loaʻa ka hōʻoia mua ma mua o ka loaʻa ʻana o nā waiwai.